Coin Cast

The problem it solves

Coin Cast is designed to tackle two pressing challenges within the Web3 ecosystem: the sustainability of token projects and the monetisation struggles of content creators.

1. Token Projects Lose Momentum Many ERC-20 token projects launched on platforms like Clanker and Zora face a common issue: they lose traction shortly after their initial launch. This happens due to: Lack of Ongoing Promotion: After the hype of a token launch fades, there’s often no mechanism to maintain visibility or interest.

Insufficient Community Engagement: Without active participation from supporters, tokens struggle to build a loyal user base.

No Rewards for Supporters: Loyal community members who could drive long-term growth aren’t incentivised to stay engaged.

As a result, these tokens experience declining liquidity, reduced trading volume, and a drop in value, undermining their potential for success.

2. Content Creators Lack Incentives Micro-creators on platforms like Zora and Farcaster produce valuable content that could amplify token projects, but they face significant hurdles:

No Direct Connection to Token Projects: There’s a disconnect between content creators and the token ecosystems they could promote.

Limited Monetization Options: Traditional revenue streams like ads or tips are insufficient or inconsistent for many creators.

Unrewarded Promotion Efforts: Creators who advocate for token projects don’t receive tangible rewards tied to those projects’ success.

This misalignment prevents a natural synergy between token creators and content creators, leaving both groups underserved.

How Coin Cast Addresses These Needs Coin Cast bridges the gap between token creators and content creators, creating a unified ecosystem where aligned incentives drive sustainable growth. Here’s how it works:

A Unified Ecosystem

Linking Tokens and Content: Coin Cast connects parent tokens (e.g., ERC-20 tokens launched on Clanker) with child tokens (e.g., Zora Coins) and content from platforms like Zora and Farcaster. This integration forms a cohesive network where token projects gain visibility through content, and creators gain access to token-based opportunities.

**Seamless Cross-Platform Experience: **By integrating with leading platforms, Coin Cast eliminates the need for users to navigate disconnected systems, enhancing accessibility and usability.

Incentivised Promotion Through Fee Sharing

Fee-Sharing Mechanism: Token creators can allocate a portion of their trading fees (e.g., from Uniswap V3 pools) or liquidity pool (LP) fees to content creators. These rewards are distributed based on engagement metrics such as: Mints: When content drives token minting.

Trades: When promotion increases trading volume.

Likes/Recasts: When content boosts social engagement on platforms like Farcaster.

Direct Rewards: Unlike platforms relying on indirect monetisation (e.g., ads), Coin Cast uses a transparent, blockchain-based system to ensure creators are fairly compensated for their contributions.

Sustainable Growth for Token Projects

Community-Driven Momentum: By rewarding content creators and supporters, Coin Cast fosters a thriving community that keeps token projects active and relevant long after launch.

Enhanced Liquidity and Value: Continuous promotion by incentivised creators drives trading activity, preserving token value and liquidity over time.

Challenges we ran into

The biggest challenged we faced was testing without real LP fees

Challenge: The biggest challenge was testing the complete flow without an actual LP fee-generating token. Though we had our split and distribution contracts ready, we couldn't verify if they worked properly in real conditions.

Solution: Deployed custom Clanker contracts, created our own liquidity pool, and manually generated LP fees to simulate the entire process and ensure everything was functioning correctly.